Ravi GaneshGoogle not allowing any form of identifiers : What does this really mean?Last year, following Google’s had announced the blocking of third-party cookies. Recently, Google has signalled that it shall not allow…4 min read·Mar 10, 2021----
Ravi GaneshBlockchain: a peek into the future Indian regulatory frameworkIn the last week of January 2021, Ministry of Electronics & Information Technology (MeitY) has come up with a national strategy document…3 min read·Feb 14, 2021----
Ravi GaneshNon-Personal Data Framework: Unlocking Opportunities for Startups and SMBsThis article explores how the changes in the Non Personal Data framework proposed by the expert committee headed by Kris Gopalakrishnan…3 min read·Feb 3, 2021----
Ravi GaneshFive key imperatives for agency leaders in 2021Covid-19 has accelerated digital transformation and this sudden change has a lot of implications for marketers and, their agency partners…2 min read·Jan 22, 2021----
Ravi GaneshData governance and business risk mitigation with cloud platformsMoving applications to the cloud is a strategic decision. The choice is between flexibility (control, criticality) and agility (speed…2 min read·Jan 20, 2021----
Ravi GaneshPrivacy in the context of childrenReasons why we need to understand privacy in the context of children better and what the current regulations suggest5 min read·Dec 24, 2020----
Ravi GaneshConnected TV becomes mainstreamIs the advertising industry geared to handle Connected TV?3 min read·Nov 23, 2020----
Ravi GaneshModelling the impact of Covid – why the data scientist needs to think like a CFOThe treatment of Covid from a predictive modelling perspective has to be very different to any other event or shock. Conventionally macro…2 min read·Aug 27, 2020----
Ravi GaneshShould your data need a passport to travel?Data is the new oil. And it freely flows through the internet. So, should it’s flow be curtailed? Should there be restrictions on cross…3 min read·Jul 25, 2020----
Ravi GaneshThe emerging need for alternative business models - a case of media agenciesThe decade gone past had seen a substantial shift in media monies from traditional to digital media. This had shaken up agencies…2 min read·Jul 18, 2020----